FB
You have just recently announced the launch of your next
generation work force management terminal -- the Optimus™. What
are the new features of this product?
MG
Well if you are comparing to our most popular product,
the Cyber Series, which is widely used throughout the industry and
has been the standard for time & attendance and workforce
management terminals over the last ten years, the Optimus opens up a
new world of opportunity for the Human Resource Executive. The amount
of memory and processor speed is unheard of in traditional time and
attendance and work force management terminals, but more importantly
the key features of the Optimus are its' large display screen and
programmable soft function keys. These go hand in hand and allow for
both employee self-service and complete customization of the
terminal.
FB
I had an opportunity to see the unit on your web site.
The screen is very large and the total customization aspect is quite
unique from past products. What drove that particular need?
MG
Essentially the Optimus is the culmination of 15 years
of working closely with our business partners to develop a smarter,
more powerful tool for workforce management optimization. ATS is a
hardware manufacture and we partner with industry leading software
companies who incorporate our terminals into their offerings - it is
not our intention to go direct to end-users. Through long-standing,
close partnerships with these industry leading workforce management
software providers, and tapping into their expertise, we were able to
develop and provide the Optimus, a state-of-the-art terminal that
manages and simplifies the complexities facing HR and workforce
management professionals.
FB
Can you provide examples of what you are referring to
specifically? What might a company do now that they couldn't do
before?
MG
For instance, you now have the ability for complete
customization tailored to your unique workplace reality. The
programmable soft-keys (up to a total of 15 keys), allows you to set
up a nearly infinite interactive protocol which can be tailored for
each employee or each class of employee. As an example, you might
have "manager function" as a soft key option, and when pressed a
whole new set of options appear that correspond to the soft-function
keys. In a sense you are creating unlimited sub-menus: select
"manager function" -- eight more functions come up -- hit one
of those functions -- another batch comes up. You can really drill
down. It is kind of an infinite tree structure of programmable soft
keys. At any or multiple points in this drill down you could have an
option such as "Display Current Schedule", and upon selection the
display could bring up a graphical representation of schedules (by
day, week, month, etc...). With customizable soft-keys and a large
display screen, the only real limit is the imagination of the end
user!
FB
So any particular company could have different
functionalities and/or parameters depending on where the units are
physically located within their environment?
MG
Yes, in fact, one of the things that the Optimus allows
for is complete backwards compatibility to our Cyber Series. Say a
building has 10 workforce management terminals and they need those 10
because that is where their locations for clocking in and clocking
out are. But say they also have 4 primary break room areas. They
might choose to put an Optimus in each of the 4 break rooms. They are
completely compatible with the Cyber Series and thus you can create
the right mix for your facility. In this scenario the Cyber Series
terminals might function as the clock-in and clock-out stations and
the Optimus would be designated to handle the more advanced, out-put
oriented functions. As the facility dynamics change, the mix can be
altered and terminals can be moved and even substituted for one
another -- complete interchange ability.
Utilization of the Optimus allows managers to alleviate
some of the time burden they have always had as far as ongoing
administrative requests. In the past a manager may face constant
interruptions as employees ask: "what are my hours to date?; can I
swap schedules?; can I find out what my vacation balance is?; can I
take next Wednesday off?" These requests can now be facilitated
and managed through the Optimus which allows the manager to have all
of this information documented for review while not being distracted
from his or her daily business responsibilities.
FB
Is there anything else you would like to add in about
this new Optimus unit before we move on?
MG
Well one of the things that we are finding to be very
interesting is that, as folks are dealing more and more with
compliance issues -- such as Sarbanes-Oxley and various state and
federal regulation requirements -- is that the Optimus can help
businesses manage and simplify some of these requirements. For
instance, say a retail outfitter has a site/company-wide bulletin, an
important change in benefits or an important policy change. In the
past they may have had to circulate that information in hardcopy
form, collect each form with an employee's signature that verifies
that they have read and accepted it, then file the document away, and
retain it as part of the compliance. With the Optimus you could
require an employee to come to the station once a shift to collect
messages. That important company-wide bulletin can then be displayed
on the screen, scrolled through and read, at which time the employee
then has the option to select "yes, I have read and understand
this". So, now you can manage your various compliance issues
electronically without having to have the concerns and burdens of
paper and hardcopy documentation.
FB
Last year you also introduced new types of biometrics
into some of your products. I think you introduced 2-finger geometry
during this past year. Can you let us know what led to that
particular move?
MG
Well with 2-finger geometry we are finding that, as
biometrics continue to become more ubiquitous and more accepted, not
only from an industry standpoint but from an individual
citizen/end-user standpoint -- with biometrics now on laptops, cell
phones, PDA's, ATM's, and local check out stores -- people are
starting to become more used to, and familiar with biometrics. With
that familiarity, a desire for alternative biometrics options is
created... "What else is out there?"
Alternatively, though the acceptance of fingerprint
biometrics has taken off in recent years, there are still some
environments where the perception exists that fingerscan biometrics
can contribute to Big Brother watching over us -- this is rare, but
when it does occur it tends to occur in strong union shops. It is
worth mentioning that fingerscan biometrics utilized in ATS terminals
cannot be used or manipulated to gain any personal information about
the employee. For one thing, there is no stored image; rather the
scan is converted to a ~350 byte template that consists of a string
of numbers. Additionally, this template never leaves the terminal;
it resides in the terminal for verification purposes only and is not
transferred to a host system. So, while these privacy concerns are
unfounded, the 2-finger geometry is a way to ease those concerns and
still be able to derive the benefits and the return on investment
from utilising biometrics as part of a workforce management system.
FB
You also expanded some of your sales offices around the
world. I think you increased your presence here in the US and also
in the UK. Can you elaborate on that for us?
MG
Since we have been in business since 1991 we have
steadily grown. As ATS continues to grow we are expanding into new
markets around the globe. The best way to succeed in these new
markets is to actually have feet on the ground in those locations.
Today ATS has 4 domestic locations, an office in the UK (a wholly
owned subsidiary called Accu-Tech), as well as full-time sales
executives dedicated to Latin America.
FB
Are you seeing good growth in those parts of the world?
MB
Absolutely! One of the things that have driven our
industry over the last 15-20 years is the migration from the
old-fashioned punch cards or manual hand written time cards to an
automated system. This has been a key to industry growth in the
United States throughout the last 20 years. Now, at an accelerated
rate, companies around the world are quickly picking up on that model
- leading to global growth for the industry.
FB
Your products are also being used for other applications
beyond time and attendance and physical access -- things like that.
Can you elaborate on that for us?

MB
One of the things about the new Optimus that has really
drawn attention to it in different industry circles is the fact that
the Optimus really is addressing not only workforce management and
time & attendance, which is what people associate Accu-Time with,
the Optimus now incorporates the functionality to really bring the
corporate round table together. What I mean by that is where before
time & attendance terminals really spoke primarily to the HR
manager; now, with the increased functionality which can actually
control access to sensitive areas of the facility, the HR manager,
the IT manager, the facilities and security managers have a shared
interested in the Optimus. Instead of having 3 redundant systems, the
Optimus provides a single hardware solution that can address the
concerns of each of those disciplines.
FB
That's a fantastic solution. Companies must just love
the cost savings associated with that!
MG
It has been extremely well received. It is no secret
that "convergence" is one of the important concepts of the last
few years, and that is really driven by the need for strategic
thinking across all disciplines of a business. In years past, the
focus was on localized areas for optimization -- such as supply
chain, inventory, production, and the like. Now smart, proactive,
and strategic businesses are looking to see where else they can best
maximize and optimize their operation. This critical analysis has
lead to the concept of convergence applied to coordination of
workforce management, security management and data management and the
ability to manage these critical areas all on one platform.
FB
Well thank you very much, Mike, for describing the new
Optimus. It looks like a fantastic unit and we wish you all the best
with it in the year ahead.
MG
You are very welcome. Let me also congratulate you on
the good work you do at findBIOMETRICS.com, which has become a
reliable source of great information for my colleagues and I.
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