Sign on the Dotted Line in Cyberspace - With SecureDollar.com Biometric Signature Technology

Sep-09-03



Ideal Solution for Online Merchants as Added-Layer of Security, SecureDollar.com Sign-with-Mouse Application Can Be Demonstrated at www.securedollar.com

SecureDollar.com, a leading provider of e-commerce security services, has created proprietary, patent- pending biometric signature technology that offers online merchants an easy and secure way to capture customer signatures via computer mouse as proof of purchase. SecureDollar.com biometric signature solution has been continuously improved and proof-tested live for over two years. The secure application helps minimize e-commerce fraud for online merchants and financial institutions that require the user's actual signature for verification purposes.

Credit card fraud has been a major stumbling block in the adoption of e-commerce. Charge-backs occur typically in 1 - 3 percent of an online merchant's sales, dramatically impacting merchant's profitability. Credit card companies, by policy, have sided with the customers and do not reimburse merchants for the charge-backs. Until now, online merchants have had no protection against customers claiming the purchase was invalid.

SecureDollar's Java-based solution allows the user to sign their name within the allotted space on the merchant's website by simply moving their mouse, much like signing a paper with a pen. The signature is converted to a high-resolution JPEG/GIF image, encrypted, and stored on SecureDollar's servers. Important biometric information, such as individuals' unique signature dynamics, including timing elements such as speed and sequential stroke patterns are also collected. These measurements are unique to the individual as is their DNA. Biometric signature's dynamics are derived from a person's unique muscle memory and the results are quite comparable to the best alternative biometric technologies such as fingerprints or retinal scans.

SecureDollar.com clients can access their customer's signatures and related information any time through a password-protected secure administration web site. If there are any disputes, the increasing recognition of electronic signatures by lawmakers may allow the biometric signature to be used as legal and binding proof of purchase, much like a paper-based credit card receipt.

SecureDollar.com was spun-off from Newport Beach, CA-based leading online tournaments provider — GameColony.com, Inc. GameColony.com developed the biometric signature technology over two years ago in response to the growing concern of credit card charge backs for online purchases.

According to Leonard Shneyderman, SecureDollar CEO, "Online merchants are particularly prone to customer charge backs, as their customers are often unwilling to meet their financial commitments. As there was no off-the-shelf solution for this industry-wide problem, we focused on creating a secure application that allows customers to securely input their signature with the most common of computer input devices, the mouse." He added: "The act of signing a document has long been accepted as one's agreement to the contents of 'signed' document. Our 'Sign-Online' technology offers a natural input solution in a secure environment with all the benefits and the social acceptance of a non-intrusive handwritten signature."

About SecureDollar.com

Headquartered in Newport Beach, CA, SecureDollar.com provides end-to-end security solutions targeting online merchants. Backed by 24/7 customer support and real-time online help, SecureDollar delivers a critical layer against credit card fraud. The company's ASP model is designed to seamlessly integrate within the customer's existing e-commerce infrastructure. By adding a few lines of HTML code, a site can be up-and-running with SecureDollar's digital signature solution in minutes.

For more information, please visit SecureDollar's web site at http://www.SecureDollar.com , or call (212) 784-9273.

For further information please contact: Richard Krueger of SecureDollar.com, +1-212-784-9273, rkrueger@nyc.rr.com SOURCE SecureDollar.com

SOURCE SecureDollar.com