Eye-D-Signature's Launch & Marketing of CFD(TM) Certificate for Fraud Detection

Jul-11-03




Eye-D-Signature, Inc. launched its CFD(TM) Certificate for Fraud Detection in April 2003 and is currently marketing this Biometrics-based Face Recognition software as a powerful tool in the global fight against credit card fraud both on the Internet and at the retail level.

Since 1997, Eye-D-Signature's software development team has been perfecting their patented Credit Card Fraud Detection product. Using biometric technology, the CFD(TM) system is able to recognize persons in video images or on photos based on their individually unique facial features.

Indeed what Eye-D-Signature has done is level the playing field against credit card fraud. With CFD(TM), merchants can now identify and locate the person that is committing the credit card fraud in real time online thus severely limiting their company's exposure to theft.

Eye-D-Signature Biometrics Systems scrutinizes individuality.

CFD(TM) Certified Fraud Detection identifies people by their physical characteristics, in contrast to traditional identification systems that are currently being employed today. The software establishes the presence of an authorized user rather than just checking whether a valid ID or key is being used or whether 4secret4 PINs or passwords are known.

Thus, the security advantages of using Eye-D-Signature's CFD(TM) technology are obvious and infinite. It eliminates the misuse of lost or stolen cards and, in certain applications, it allows PINs and secret codes to be replaced (old technology) with biometric characteristics which makes financial and computer access applications more convenient and less fraud.

With CFD(TM) — simply having a valid ID, or a key or knowing a secret word is a thing of the past. Let's face it, we tried this method of security for four decades and it simply didn't work. The validation ID, key, and secret word are all pieces of information that can be easily obtained and, in turn, used to commit fraud. The only guaranteed system of protection against fraudulent credit card transactions is Eye-D-Signature's CFD(TM) Certified Fraud Detection product.

Eye-D-Signature's CFD(TM) product is available at 600 e-commerce web sites that are hosted by Digital Rivers in Eden Prairie, Minnesota.

More detailed information about the CFD(TM) system and a live demo of the product can be found on the Eye-D-Signature website; http://www-eye-d-signature.com
SOURCE Eye-D-Signature, Inc.